Example Posts: David Meerman Scott

Written By: Erica Donerson

 Source: tskdesign on flickr

Search Engine Optimization (SEO) appears to be the “pot of gold” at the end of the rainbow. Website creators, public relations and marketing teams know it’s something they want, but they aren’t quite sure how to make that happen. I feel confident saying that because there are numerous websites and books that explain how to drive traffic to websites based on SEO. So, there must be a demand for Social Media Marketing Training related to SEO. According to Wikipedia, search engine optimization is defined as “the practice of maximizing the volume or quality of traffic to a web site from search engines via "natural" or un-paid search results.”